Have you ever wish that you could sell better?
And does women sell better to other women? And if that is true, why? I was reading online when I found this article from MarketingProfs Daily Fix.
Quoting what she says in her site,
“Saleswomen don’t have some secret that salesmen will never know, they may just be more naturally wired to allow for a longer, relationship-based purchasing process.”
I think that’s very true. In my experience of selling handcrafted work, conducting classes and selling wedding items online, I noticed that women clients are more interested to proceed with the sale when there is some kind of personal touch to it. Most of my clients turn out to be friends just by the conversation we had through phone, email and personal visits. Some even recommended my services to their relatives and friends and my ex students even joined the next class I conducted.
I know in working world, people always say that never take it personal with your clients. But I beg to differ that sometimes spending the time to get to know more about your clients will lead to bigger and continuous sales. Plus aside from the returning customers, you get to keep all the contacts and widen your business network as well.